How to Grow Your Organisation/ Movement
Every successful organisation is going to ask the same question at some point: How can I manage our members or supporters, how can I keep track, keep in touch, maximise income and keep on growing? The answer doesn’t lie only in numbers — getting more members, more donations or more customers. Real growth happens when you build a community that feels connected, valued, and empowered to take action alongside you.
Why community is the key to growth
Community turns growth from fragile to sustainable: the transactional becomes relational. When people identify with your mission, they don’t just buy or donate — they stay, cheer you on and invite the friends and community.
Linear becomes exponential. A strong community creates network effects. Each new member amplifies your reach, bringing in others and fuelling momentum.
Brittle becomes resilient. Communities provide constant feedback and innovation. They help you adapt while staying true to your purpose (and keep you on your toes!). If you want to manage and grow an organisation effectively, you need more than a list of contacts or social followers. You need an infrastructure that allows you to track relationships, nurture trust, and mobilise people at scale.
Why NationBuilder helps organisations grow faster
We’ve loved working with NationBuilder software with our clients. Designed specifically for mission-driven organisations, NationBuilder gives you the tools to manage and grow your movement in one place: It’s an all-in-one system. Website, CRM, email, donations, events, and volunteer management — fully integrated.
People-first database. Every supporter has a profile showing their actions, from petitions signed to events attended. Segmentation and personalisation. Target messages based on interests, behaviour, or location.
Mobilisation tools. Empower your community with petitions, sign-ups, fundraising, and peer-to-peer outreach.
Instead of juggling separate platforms, NationBuilder helps you manage your organisation with clarity and purpose. It turns contact lists into living communities and communities into movements.
The bottom line - how can you manage and grow your organisation or movement? By focusing on community. Build relationships that last, empower supporters to act, and use tools that make growth sustainable. NationBuilder provides the infrastructure to make this possible.