High impact video, for social media shot on the streets of Cardiff with volunteers and members of the public as part of a coordinated national campaign to raise awareness of: Millions of people in the UK are going without the essentials because Universal Credit is falling short. The Trusell Trust calls on the UK government to ensure that the basic rate of Universal Credit at least covers the essentials.

Our task was to deliver exciting, dynamic and edgy shots, grab sound bites with members of the public and volunteers, and compliment the visuals with big, bold graphics to reinforce the key message.